Azamara Cruises is stepping up its game in the competitive world of cruise travel by launching an enticing training and incentive program aimed at travel advisors. Designed to motivate and reward advisors, the program allows them to earn substantial bonus commissions on 2025 bookings, adding both value and excitement to their sales efforts. Advisors who get through Azamara World Academy and achieve the title of Azamara Cruises Expert by October 31th are in line for additional financial perks. For instance, new bookings made for Europe cruises post-certification can qualify advisors for a bonus commission of $200, while bookings outside Europe will earn them a $100 bonus, indicating Azamara’s strategic emphasis on promoting European travel experiences.
However, the qualifications come with a catch: advisors must ensure that their guests pay a full deposit by November 30 for the bonuses to be executed. One of the notable features of this incentive program is its flexibility, allowing advisors to stack this bonus on top of other promotions—though there are exclusions including Azamara’s Last Minute Voyages and various employee and group rates. This thoughtful integration of rewards shows Azamara’s commitment to empowering travel professionals while driving their own sales.
Exciting Additions to the Itinerary Landscape
Beyond the incentive program, Azamara is also expanding its offerings with the unveiling of 77 new European itineraries for the summer of 2026. Among these exciting explorations are five inaugural port calls, showcasing Azamara’s commitment to diversifying travel options for its clients. Ports such as Sarande, Albania and Fredericia, Denmark are just a glimpse of where travelers will be heading, offering unique experiences that are hard to find in traditional cruise circuits.
Furthermore, the introduction of pre- and post-cruise land programs provides an added layer of immersion into local cultures. For example, the proposed three-night program in Iceland promises breathtaking experiences with visits to iconic sites such as the Kerid Crater and Gullfoss Waterfall. In addition, travelers will explore the historic UNESCO-listed Thingvellir National Park, which adds educational value to their trip.
Your Gateway to Ancient Civilizations
Azamara’s future offerings also include a compelling three-night program that dives into the ancient wonders of Egypt and Greece. Guests will experience the vibrant culture and history through visits to the Khan El Khalili Bazaar and breathtaking views of the Great Pyramids of Giza. A dinner cruise along the Nile offers a picturesque way to end a day, incorporating leisure into educational travel.
Meanwhile, in Athens, visitors will be treated to the city’s iconic landmarks, including the Temple of Poseidon and traditional folkloric dances, creating a well-rounded historical narrative throughout the trip. This blend of adventure, culture, and education makes Azamara’s future itineraries a compelling choice for savvy travelers and agents who are eager to offer unique experiences.
Azamara’s thoughtful approach to enhancing advisor engagement through tangible rewards, combined with the exciting trajectory of their new itineraries, positions them as a formidable player in the cruise industry. The emphasis on unique destinations and cultural immersion will not only appeal to travelers but also sustain advisor enthusiasm, establishing a mutually beneficial cycle in the world of travel.